Established in 2004, Link Advice is a leading financial education and advice company. Link Advice is wholly owned by Link Group, one of Australia's largest superannuation fund administration providers.
We partner with banks, industry, corporate and retail superannuation funds to deliver advice to over 5.5 million members. Our head office is located in Sydney with offices around Australia.
Link Advice has a team of qualified financial advisers who deliver intra-fund advice via telephone, in conjunction with our proprietary digital advice application.
Link Advice strives to support funds that may wish to employ their own resources; we offer an AFS Licensing and Support service to assist funds in providing intra-fund advice to their members. We also make available our adviser platform which connects funds with external retail advisers. This platform provides those advisers with member data and information to enable a comprehensive advice relationship.
Link Group’s purpose is connecting people with their assets. Link Advice supports this by ensuring that all Australians have access to affordable advice through the use of innovative solutions which aim to help make financial decisions simpler.